THE PERFECT SUV
A stylish exterior design lets the inner beauty shine through. Experience a new driving sensation.
EXPRESSION OF GLORY
Hyundai Motor India as a company believes in providing Modern Premium Value and experience to its Customers in a simpler but perfect way. Hyundai’s Creta launched in July 2015 – The Perfect SUV, has won 27 prestigious awards and has been very successful in providing the Modern Premium Value and Experience to its customers. Its tall stance & strong road presence make it a very stylish SUV.
BRICKS AND CLICKS
Hyundai Motor India has been in the country for the past two decades and sees itself as an integral part of the Indian family. The marketing efforts for the company are therefore aligned with the Indian culture and ethos with the aim to be the lifetime partners of customers.
Hyundai Motor India Ltd (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC). HMIL is the largest passenger car exporter and the second largest car manufacturer in India.
RESOLUTE AND RESONANCE
Hyundai Creta, signifies an SUV that is attractive and premium while also being adventurous and versatile. It has a powertrain that is high on performance and is a safe, smart and spacious vehicle. The Creta fulfils the growing aspiration of the Indian customers for owning an SUV at an affordable price. It’s styling is impeccable with advanced technology performance. Unmatched Safety and efficient space management make it a winner. Hyundai follows a ‘Smart Marketing’ strategy of which there is a strong focus on digital media with a robust 360 degree marketing plan. As a consumer centric brand the focus is on offering best in class experience to customers across all touch points to ‘Experience Hyundai’. To reach out to millennial audience, Hyundai has significantly strengthened its presence across digital domain and enjoys the largest following on social media with over 8.2 million fans on Facebook with innovative techniques to connect, engage and interact with the digital audience actively using Youtube, Facebook, Instagram and twitter share brand communications.
Hyundai has understood our need for cars that ride well and has set up the Creta’s suspension to suit Indian needs. Bumps are soaked up well, and the struts make no noise as they go about their business. It’s a good handler, this one. It doesn’t tremble with fear at the sight of curves. Inside, things are far more premium than they are inside its rivals. Quality materials have been used, and the beige-and-black dashboard looks neat. It’s got the right toys – sat-nav, Bluetooth, steering controls, a touch screen infotainment system, rear AC vents, reverse camera and all that. It’s got more gizmos than any of its competitors.
Hyundai Motor India Ltd. as a responsible and caring car manufacturer has undertaken many CSR initiatives in and around its plant and across India. Recently, HMIL launched the safe move Campaign for Road Safety impressing upon four major road safety issues – not to drink and drive, do not use mobiles while driving, not to overspeed and
use seatbelts while driving at all times. <
More than 90% of the new Hyundai Creta is made in India
The SUV took a whopping Rs. 1,000 Crores worth investment on Hyundai’s part. That includes designing and assembly.
The Creta is the first in class to offer 3 years unlimited kilometers warranty and 2 yrs of optional extended warranty.